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Volvo | EX90
Volvo

Volvo | EX90

Global launch
2025
20
Photos
02
Films
15
Professionals
03
Shoot days
The project

The seven-seat electric,
built around safety,
technology and luxury.

For the global launch of the Volvo EX90, Craft ran a complete content operation, from the press release to the coverage of the event. Ahead of the reveal, journalists were given high-quality photography and video first. Through the launch itself, the team produced footage, camera-car imagery and reels with the brand's celebrities, influencers and VIP guests. All of it was edited and delivered in real time, closing with a memory film of the event's defining moments.

Volvo | EX90
Volvo | EX90
Volvo | EX90
Volvo | EX90
Volvo | EX90
Volvo | EX90
Volvo | EX90
Volvo | EX90
Volvo | EX90
Volvo | EX90
Volvo | EX90

Credits

12 credits
Brand
Volvo
Agency
InsideOut
Direction
Danny Zappa
Photography
Raphael Malta e Paulo del Valle
Videomaker
Guilherme Costa e Hugo Martins
Production
Craft
Post-production
Caio Vinicius Brito
Creative direction
Danny Zappa
Cinematography
Paulo del Valle
Executive production
Danny Zappa
Set production
Bruna Lemela
Colour
Paulo del Valle

More work

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